Bep Xua Background
Bếp Xưa restaurant logo
Culinary Storytelling

Touching
Taste Memories

How Nex Agency told the brand story of Bếp Xưa - where every frame is a symphony of flavor and nostalgia.

Heart Empathy
Soul Flavor
Detail Meticulous
Story Storytelling
Team Discussion

"Listening to the stories of those who keep the flame alive."

Chapter 01: Getting Started

More than pressing record
It's empathy

Early in the morning, Nex Agency's Media team was already at Bếp Xưa. The cozy, nostalgic space here isn't just a backdrop - it's the "main character".

We spent hours talking with the owner and learning where every ingredient comes from. Because to tell a great story, you first have to understand it deeply.

Chapter 02: On Set

Perfecting every
Small detail

Every frame and every movement carries the brand spirit: Polished, Dedicated, and Rich in Identity.

Polished

Adjusting staff outfits to ensure the most professional look.

Lighting

Meticulous lighting setups that make every dish look mouthwatering and full of flavor.

Behind Scenes 1 Behind Scenes 2

Behind-the-scenes diary

Moments of serious work, full of passion.

Review
On-site Footage Review

"Every session with a client is a chance for Nex Agency to learn more, partner more closely, and create truly distinctive value."

Team Media Nex
Lighting
Lighting Setup
Teamwork
Seamless Coordination
Feedback
Listening to Feedback

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